Think twice before buying diamonds online

mcc —  September 23, 2015

It’s possible to buy anything imaginable online now, from our weekly shopping to shoes, clothes and of course jewellery. There is no real risk involved with the purchase of many goods online but, here at Jewellery Latest we have to issue a caution.

Please think twice before buying diamonds online. A DIAMOND MUST BE SEEN!

SparkleThe beauty of a diamond is subjective and can be a difficult thing to explain fully. The grade of a diamond on a certificate only confirms the characteristics of the stone but not its beauty fire and scintillation. To determine this a diamond has to be seen. A diamond should not be treated like a commodity and be purchased on the basis of technical information on a piece of paper. Purchasing a diamond should be considered, researched and aided with the help of an expert.

Robert Adair Jewellers in Ballymena, Northern Ireland can advise you on the key factors when buying a diamond. The most important being the diamonds cut and colour.

In our next post we will go into a little more detail for you regarding the cut and colour and the other two “Cs” clarity and carat. A quick glance at the image below gives you an idea of just how varied diamond quality can be from the cut alone.

Remember to think twice before buying diamonds online. A diamond must be seen.

Robert Adair Jewellers in Ballymena, Northern Ireland can offer expert and trusted advice on diamonds and will be glad to help as you consider adding some sparkle to your life.